Pram envy. It's a thing, it's real and - as mum Gylisa Jayne points out - it's a little bit ridiculous.
It can be enough of a shock to actually be pregnant, let alone having to dress a constantly-changing body.
Boho chic, pure white, prints and stripes have each made an appearance in the brand new Sussan maternity range for spring/summer 2016. For those needing to dress baby bumps through the hot summer months, this affordable and appealing range will be just the ticket.
Erin Phillips assumed her baby products would have been tested for safety. But one crucial piece of baby furniture does not have mandatory testing and three big brands have failed a safety test.
It's the pregnancy diary that grows right along with you and is a true work of art.
"Not everyone wants to be blissfully naive, but the choice, as with any choice about a woman's body, should be entirely hers," writes Sarah Oakes.
If you've started the hunt for a new pram for your baby, you'll know how confusing it can be. Here are our top picks - all suitable for use from birth.
Note to new parents: You don't really need all that stuff.
What was the one baby product you couldn't live without? We asked 5,000 parents to discover the ten essential items that should be at the top of any new parent's shopping list.
The baby industry is a fricken minefield when it comes to the fine line between 'needs' and 'wants' for first-time mothers.
What products could you not do without with a young baby? What do you wish you hadn't wasted your money on?