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Blue Ivy turns one

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The couple tried to trademark the name Blue Ivy after their daughter's birth. According to <i>Rolling Stone</i>, Jay-Z and Beyonce filed an application with the U.S. Patent and Trademark Office to protect the name, possibly hoping to use it as a brand name for a line of baby-related products in the future. The application failed.

The couple tried to trademark the name Blue Ivy after their daughter's birth. According to Rolling Stone, Jay-Z and Beyonce filed an application with the U.S. Patent and Trademark Office to protect the name, possibly hoping to use it as a brand name for a line of baby-related products in the future. The application failed.

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