Jump to content
What baby magazines do you look at for purchasing ideas?
13 replies to this topic
Posted 21 February 2012 - 02:39 PM
Hope I'm posting this in the right section - I'm just after a bit of help with choosing a baby magazine for something. ..
I run a baby hammock business and am looking to advertise in one of the many baby magazines that are in the shops.
But, not having 'used' one myself for a while, I'm really keen to get some feedback as to which magazines people are most likely to turn to when looking for ideas of baby related products to purchase.
Any feedback would be gratefully received
Posted 21 February 2012 - 02:42 PM
I never looked in any, I just looked in shop catalogues if I was looking for anything.
Posted 21 February 2012 - 03:26 PM
Practical Parenting is a good one.
They are often found near the checkouts of Coles and Woolies too, so good placement.
Posted 21 February 2012 - 03:39 PM
I bought Cosmo Pregnancy last week.... I thought that mag was alright. Lots of articles.
Honestly though, I have been steering clear of all the mags as I had friends give me a couple and with all the ads I got overwhelmed with all the stuff you can buy, and I was starting to panic thinking I needed this item and that item - so I threw them all out......
I know that doesn't help you much since you are trying to sell something......
Posted 21 February 2012 - 03:44 PM
Like PPs I dont use magazines at all. I do research on the net and look at catalogues from baby stores. If you wanted to reach me as a small business you would need to be on Etsy, which I LOVE for kids things, or sell at something like the Perth UpMarket (in the kids section or the regular section).
Posted 21 February 2012 - 03:57 PM
I would definately recommend boutique markets/fleamarkets.
I've always read practical parenting but would only read a 1/2 - full page ad rather than a really small ad at the back of the magazine. Could you donate one to them for a trial and ask them to write an advertorial? Definately use google adwords.
Posted 21 February 2012 - 04:07 PM
Practical Parenting is probably the most popular, but My Child perhaps the highest quality.
Posted 21 February 2012 - 04:27 PM
I don't look at parenting magazines for purchase ideas. I think about what I am looking for and then I google it.
It's only on the VERY rare occasion that I will actually take any notice of an ad in a parenting magazine. And when I have it's NEVER been for something like a hammock, usually it's feeding stuff or nappies.
Posted 21 February 2012 - 04:51 PM
Love My Child magazine
It's hip, it's cool and has awesome stuff in it.
Oh and Shop 4 Kids
Posted 22 February 2012 - 10:09 PM
Thanks heaps to you all for your replies - I have found the info v useful - I havent heard of some of the magazines that have been mentioned so I will defo be going to check some of them out.
Posted 22 February 2012 - 10:14 PM
I don't look to magazines for purchasing ideas.
tbh, I go by personal recommendations first and foremost
secondly, recommendations on forums - much more than I would a baby magazine.
There are attachment parenting, natural parenting, cloth nappy kinda forums that could be good places to advertise, ditto IRL magaines and ezines as well as the more 'commercial/mainstream' style ones.
1 user(s) are reading this topic
0 members, 1 guests, 0 anonymous users
The Essential Baby & Toddler Show is back this April! Save $8 off the door price for a limited time only!
The fact that I not only breastfed my son, but breastfed him for three and a half years, seems pretty incredible in retrospect.
Do babies and young children see ghosts? If you’ve pondered the question, you’re not alone.
"Life has a funny way of giving you what you need when you need it the most."
A mum has found herself the subject of debate after claiming tight bottoms cause lustful thoughts in men.
The problem with goal setting as a parent is the measure. How do we really know if we’re succeeding?
When you're expecting, it often seems like everyone is keen to offer advice about what you should and shouldn't do in the interests of your health and wellbeing.
Sydney's Royal Prince Alfred Hospital (RPA) is trying to contact women who had babies at the facility after discovering a fault in a refrigerator containing vaccines.
A French court has blocked parents from naming their baby girl after the hazelnut spread Nutella, arguing it would make her the target of mockery.
I’ve grown three human beings. I feed them, dress them, teach them, care for them and love them 24 hours a day. Yet for eight years, when I meet new people and they’ve asked me what I do, I tell them: “I’m just a mum”.
One year ago, Rosie Batty could not have imagined she'd be where she is. Tonight the grieving mum who put domestic violence on the national agenda was named Australian of the Year.
Hugging – some of us thrive on it, even depend on it – and then there are those who don't care for it really. So, are they missing out?
My daughter never went through the "terrible twos" but began throwing wild tantrums shortly after her third birthday.
"She smells so good, I could eat her," Kruger tells co-host David Campbell.
A mum who partly delivered her own twins during a caesarean has encouraged other women to take control of their birthing experience.
Regression can be a natural and common part of development prompted by a variety of factors, but that doesn't make it less frustrating.
When buying a second hand pram, there are lots of things to take into consideration.
Discovering you are about to father a baby is startling enough - never mind finding out you have a 61-year-old son.
Ranging from mild to feral and triggered by events both minor and major, tantrums certainly keep life interesting.
While managing labour pains on your own can be daunting, there are a number of natural pain relief options to help you cope until you are admitted to hospital.
To celebrate the launch of Octonauts Live! Operation Reef Shield, a spectacular underwater adventure live on stage, we are giving away an amazing Octonauts prize pack to one lucky fan.
Got bored kids? Quickly find the best activities for kids wherever you are in Australia with the Essential Kids app.
Top 5 Articles
One baby dies every eight days in the back of a car in the US, victims of 'forgotten baby syndrome'.
For a brief time, I was touched by an angel. You stole my heart, and changed me into the women I am today.
After six years of trying for a baby, a couple’s dreams have come true many times over after the mum gave birth to quintuplets this week.
Chrissie Swan says she and her partner have sex once a year due to her fear of falling pregnant.
It's an important lesson to learn, but one that busy new mums and dads might overlook until it's too late.
Actress Zooey Deschanel is expecting her first child with her producer boyfriend Jacob Pechenik.
Of course, in some cases they may be the ones who actually got their child into a precarious position in the first place, but we'll ignore that for now.
Knowing you are not the father of your pregnant wife's baby would usually indicate a rocky relationship ahead for traditional parents.
Pip Donnelly is still playing spot the difference with her newborn identical triplets, Isabelle, Georgina and Frankie.
Jenny Alexis is lucky to be alive after spending four days buried in the rubble of the 2010 Haitian earthquake, but now she's a thriving five year old.
On the one hand I was having a regular life with friends and sports and sleepovers and school. But I was also always wondering: Did my mother love me? What was wrong with me?
Kitty, when you’re the parent of my child you’re welcome to wade in with an opinion – but until then, I’d prefer you to have a supportive ear and a glass of wine ready.
A US couple faces charges after investigators say they found mobile phone videos showing the woman's 12-month-old daughter putting a handgun in her mouth.
A 10-year time limit on storing frozen embryos that were created with donor sperm has been dropped by the NSW government.
Sharan Nicholson-Rogers watched her husband change from a happy-go-lucky police officer into an unpredictable man prone to violent and emotional outbursts.
Dads-to-be experience hormonal changes in line with their pregnant partners, a new study shows.
"They were just doing their job. I feel so sorry for them. It is all just too sad."
Women who miscarry will be able to obtain an optional "recognition of loss" certificate as a formal recognition of their often heartbreaking loss.
Teenage parties, domestic disputes, or raucous late night pubs are the things that usually come to mind when you think neighbourhood noise complaints.
Most parents would not consider a snake an appropriate playmate for their baby, but a US dad who filmed his daughter playing with a python has defended himself against criticism.
Check out this range of products designed to help make your breastfeeding journey more enjoyable, manageable and convenient.
Back to School Offer
We've got you covered for this school year. Use www.findababysitter.com.au to meet local nannies now.