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What baby magazines do you look at for purchasing ideas?


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#1 kayjayx1

Posted 21 February 2012 - 02:39 PM

Hi Ladies,

Hope I'm posting this in the right section - I'm just after a bit of help with choosing a baby magazine for something. ..

I run a baby hammock business and am looking to advertise in one of the many baby magazines that are in the shops.
But, not having 'used' one myself for a while, I'm really keen to get some feedback as to which magazines people are most likely to turn to when looking for ideas of baby related products to purchase.

...
Any feedback would be gratefully received original.gif

TIA, Kay.

#2 Guest_Hoggle_*

Posted 21 February 2012 - 02:42 PM

I never looked in any, I just looked in shop catalogues if I was looking for anything.

#3 debut dad

Posted 21 February 2012 - 03:26 PM

Practical Parenting is a good one.

They are often found near the checkouts of Coles and Woolies too, so good placement.

#4 Thalidae

Posted 21 February 2012 - 03:39 PM

I bought Cosmo Pregnancy last week.... I thought that mag was alright. Lots of articles.

Honestly though, I have been steering clear of all the mags as I had friends give me a couple and with all the ads I got overwhelmed with all the stuff you can buy, and I was starting to panic thinking I needed this item and that item - so I threw them all out......

I know that doesn't help you much since you are trying to sell something......

#5 Roselet

Posted 21 February 2012 - 03:44 PM

Like PPs I dont  use magazines at all. I do research on the net and look at catalogues from baby stores. If you wanted to reach me as a small business you would need to be on Etsy, which I LOVE for kids things, or sell at something like the Perth UpMarket (in the kids section or the regular section).

#6 Baby Steps

Posted 21 February 2012 - 03:51 PM

I LOVE Little One Baby - I got (stole) most of my nursery idea's from this magazine.  It is to die for.

http://www.littleonebaby.com.au/

#7 *mylittleprince*

Posted 21 February 2012 - 03:57 PM

I would definately recommend boutique markets/fleamarkets.
I've always read practical parenting but would only read a 1/2 - full page ad rather than a really small ad at the back of the magazine. Could you donate one to them for a trial and ask them to write an advertorial? Definately use google adwords.

#8 IsolaBella

Posted 21 February 2012 - 04:02 PM

No mags... internet for me.



#9 mum_mum

Posted 21 February 2012 - 04:07 PM

Practical Parenting is probably the most popular, but My Child perhaps the highest quality.

#10 eddjan07

Posted 21 February 2012 - 04:15 PM

what about shop 4 kids

#11 Feral timtam

Posted 21 February 2012 - 04:27 PM

I don't look at parenting magazines for purchase ideas. I think about what I am looking for and then I google it.
It's only on the VERY rare occasion that I will actually take any notice of an ad in a parenting magazine. And when I have it's NEVER been for something like a hammock, usually it's feeding stuff or nappies.

#12 miss*k

Posted 21 February 2012 - 04:51 PM

Love My Child magazine original.gif

It's hip, it's cool and has awesome stuff in it.

Oh and Shop 4 Kids original.gif

#13 kayjayx1

Posted 22 February 2012 - 10:09 PM

Hi,

Thanks heaps to you all for your replies - I have found the info v useful original.gif  - I havent heard of some of the magazines that have been mentioned so I will defo be going to check some of them out.

original.gif Kay.

#14 KristyMum-

Posted 22 February 2012 - 10:14 PM

I don't look to magazines for purchasing ideas.
tbh, I go by personal recommendations first and foremost
secondly, recommendations on forums - much more than I would a baby magazine.

There are attachment parenting, natural parenting, cloth nappy kinda forums that could be good places to advertise, ditto IRL magaines and ezines as well as the more 'commercial/mainstream' style ones.




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