HOTmilk's guide to the perfect maternity bra

January 31, 2011
Quiet Storm - Soft and feminine, this fashion forward nursing bra in jet black, overlaid with floral is the perfect ensemble in which to contemplate what lies ahead! Revel in the luxury of the satin edged bra and bikini set. Ruched elastic shoulder straps give support, the microfibre underbust a striking silhouette and onehanded maternity clips make feeding fuss free. Click for more photos

HOTmilk 2011 range

Quiet Storm - Soft and feminine, this fashion forward nursing bra in jet black, overlaid with floral is the perfect ensemble in which to contemplate what lies ahead! Revel in the luxury of the satin edged bra and bikini set. Ruched elastic shoulder straps give support, the microfibre underbust a striking silhouette and onehanded maternity clips make feeding fuss free.

  • Quiet Storm - Soft and feminine, this fashion forward nursing bra in jet black, overlaid with floral is the perfect ensemble in which to contemplate what lies ahead! Revel in the luxury of the satin edged bra and bikini set. Ruched elastic shoulder straps give support, the microfibre underbust a striking silhouette and onehanded maternity clips make feeding fuss free.
  • Calm Rebellion - With matching separates, these chic, stylish 100% cotton PJs are the perfect garments in which to ponder the events of the day, to plan for those of tomorrow. Choose from a beautifully shaped camisole or 3/4 sleeve top. Match with PJ shorts or pants gathered at the ankle with a drawstring - what takes your fancy? The gorgeous floral print combo is delightfully enhanced by the jet black base, a sprinkle of petals complementing the look on both the top and camisole. Sleep when you need to, whatever the time of day!
  • Calm Rebellion - With matching separates, these chic, stylish 100% cotton PJs are the perfect garments in which to ponder the events of the day, to plan for those of tomorrow. Choose from a beautifully shaped camisole or 3/4 sleeve top. Match with PJ shorts or pants gathered at the ankle with a drawstring - what takes your fancy? The gorgeous floral print combo is delightfully enhanced by the jet black base, a sprinkle of petals complementing the look on both the top and camisole. Sleep when you need to, whatever the time of day!
  • Harmony in Chaos - Dreamed of moments can now be a reality in this exquisite nightdress. Beaujolais stretch satin is pleated under the bust giving way to a fall of sexily swathed microfibre, allowing ease of movement as you recline... Underbust elastic continues around the back for added support, scalloped lace is split both sides for further movement and a glamorous flow. Enjoy an interlude of indulgence.
  • Wild Composure - Beaujolais satin full cup bra embellished with lace is all but edible! Satin lined with power mesh wings for sublime comfort and support, this sensual bra is complemented by French knickers and bikini, both trimmed in matching lace and micro fibre. Ruched shoulder straps were made to be seen. Have your slice of life!
  • Harmony in Chaos - Dreamed of moments can now be a reality in this exquisite nightdress. Beaujolais stretch satin is pleated under the bust giving way to a fall of sexily swathed microfibre, allowing ease of movement as you recline... Underbust elastic continues around the back for added support, scalloped lace is split both sides for further movement and a glamorous flow. Enjoy an interlude of indulgence.
  • Blissful Disorder - This sexy, scintillating full cup bra is a wanton array of gardenia lace, cross over ruching and soft picot edging. Soft, romantic lace over mesh means a smooth profile, and being gathered at the centre back seam on both bikini and French knickers gives form fitting femininity. Capture the moment - time is at your mercy.

Gone are the days when women have to resort to mismatched grey cottons and bras made from uncomfortable fabrics while pregnant and nursing, with no consideration for when their breasts are at their most sensitive. We know you want to look and feel comfortable all at the same time - so we've designed bras which allow you to do just that!

HOTmilk nursing lingerie epitomizes quality, sophistication and appreciation of customers’ needs, offering a luxurious selection of sexy lingerie for women of all shapes and sizes.

Lisa Ebbing, Co-founder of HOTmilk lingerie comments "We test our bras extensively on real, pregnant women - and we wear them ourselves! We source the most technologically advanced fabrics and accessories, which also happen to be fashionable and exquisitely beautiful too."

The designs incorporate sumptuous fabrics, exquisite detailing and fashion forward prints and colours, while also allowing for the practicalities of discreet feeding, comfort and well supported silhouettes.
Here are some dos and don'ts for you to consider;

1.    When making your purchase it is important to look for a maternity bra that provides excellent support and flexibility to allow for breast fluctuation. An easy way to check this is to slide your hand into the upper cup section to assess if there is enough room for expansion.

2.    When trying on different styles, remember to open and close the bra cup. Most bras open for feeding and some are easier to manage than others. Look for bras where the whole cup folds away, as opposed to rigid 'trapdoor' styles which can also put pressure on a full breast while feeding. One handed maternity clips provide fuss-free release at feeding time.

3.    Ensure you buy a soft bra with six rows of hooks and eyes allowing for the diaphragm to expand during the months of pregnancy and the ability to tighten after the baby is born and the diaphragm settles. It also means you will be comfortable and have a beautifully supported silhouette!

4.    Power fabric panels will ensure extra support, especially at the breastfeeding stage as breasts become heavier.  

5.    Underwire bras are not recommended during pregnancy and breastfeeding. Your breasts are changing shape and underwire bras may put pressure on the breast restricting milk flow which can cause blocked milk ducts or result in mastitis.

6.    Buy a bra with seam friendly cups designed to avoid the nipple area and therefore the risk of chafing.  Seems and stitching across the nipple area or unlined bras can cause irritation to already tender and sensitive breasts.

7.    Don't be lazy and leave it too late to get fitted for your breastfeeding bra. When you feel your bust increase in size, generally around the end of the first trimester, we strongly recommend you visit a professional bra fitter. Depending on the development of your bust size you should be fitted again at approximately seven months, this bra, if fitted well should see you through to the end of your pregnancy and into the breastfeeding stage.

 

For more information on the HOTmilk range, click here.

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HOTmilk 2011 range

HOTmilk designer maternity lingerie the most sensual and sexy nursing bras, camisoles and nightwear. HOTmilk's luxurious pregnancy lingerie and designer nursing bras will have you feeling as beautiful, confident and as sexy as ever!