About Us

The experience of 130,000+ Australian parents at your fingertips!  
 
Essential Baby is the largest online parenting community in Australia (and one of the largest women's communities) providing information and resources for conception, pregnancy, birth, baby, parenting and women's lifestyle!   But it is so much more than just a website.  The Essential Baby community provide each other with friendship, support and advice as they travel through the journey from conception to baby and beyond.  
 
Essential Baby hosts the largest and most active parenting forum in Australia with an average of 1500 members online in peak times, yet most of the time it feels like being at a get together with friends.  The forums are supported by an amazing team of 35 moderators help to oversee more than 10,000 posts per day.  
EB joined the Fairfax Digital network as of January 2007.  Operating one of the largest online communities in Australia was an extremely challenging job for an independent team, so the move into Fairfax Digital was an important step in ensuring the longevity of the site in the future.    
Welcome to the Essential Baby community! 

Kind regards,

The Essential Baby Team

The Essential Baby Team is made up of:

Ally - Editor / Community Manager
El - Product Manager
Jen - Sales and Marketing Executive
Anni - Editorial Support
Sandra - Forums Administration
Our Moderating Team - We are fortunate to have a great team of volunteers who oversee posts within the forums and assist in making EB a supportive and welcoming place. Find out who moderates your favourite EB forums here